News

Sports Bras - The Facts

New research has revealed that exercising without proper breast support could lead to premature sagging. Sporting activities put breasts under great strain, resulting in the skin and tissue around them potentially becoming irreversibly stretched.

The research found that wearing a proper sports bra reduced the amount breasts moved by around three - quarters. A group of women aged 18 - 35 and ranging in size from an A cup to a G cup were monitored as they ran on a treadmill. They were asked to run wearing no bra, a normal bra and a specialist sports bra. The study showed that the breasts which were not supported bounced independently of the body by an average of 3 - 4 inches during each step. To put this in perspective during a 1 mile run the average woman's breasts (36C in the UK) would bounce up to 160 yards and a G cup at 5.5 inches per stride would bounce up to 270 yards!

Furthermore the researchers found that breasts bounce almost as much when women make the move from walking to jogging as when sprinting flat out.

Benefit of Sports Bras

Wearing a normal bra reduced bounce by an average of 38% and wearing a sports bra reduced bounce by up to 74%.It is estimated that 12 million women in Britain regularly exercise and only a quarter wear a proper sports bra. Apart from the pain and discomfort of bounce the fragile support structure of the breast comes under great strain. Within the breast there is nothing to support it and the tissue is very weak.This means that if the breast is stretched over and over again it is likely to stretch the skin and tissue and lead to irreversible sagging.

The message is clear - wear proper support to avoid irreversible sagging!